SRQ magazine, Style, Herald-Tribune, Flamingo magazine and more.
Take a look at The Reserve in the media. Our accolades include “Top 10 Coffee Shops of Sarasota” by Sarasota Magazine, August 2019, and much more!

Photo by Wyatt Kostygan

Photo by Wyatt Kostygan

SRQ MAgazine

Book Nook

The Reserve offers a new space for minds young and old to gather and meld.

Jessica Simmons and Kim Cressell have big plans for The Reserve—coffee, wine, books, music, four-course dinners and vacation rentals are just the beginning. The duo have revitalized a set of buildings you’ve probably passed by and wondered about a thousand times; set on the North Trail, steps away from both Ringling College and Main Street, two funky rust-red cottages stand out from the pack of new high-rises and on-their-last-legs motels...


Sarasota Magazine

Best New Coffee Shop - 2017

In different eras, this 1933-built property has served as a boarding house, a circus performance space and a bordello. Now it’s The Reserve, a quiet, sun-filled coffee shop and bookstore, where you can linger over superb drip coffees and espresso beverages ... while you browse the latest bestsellers.




Sarasota Magazine

The Reserve, a New Coffee Shop, is Ready to Serve Sarasota

Coffee, workspaces, good lighting, music and books: The Reserve has it all. This new coffee shop and bookstore on the North Trail in Sarasota is made up of three buildings, all of which overlook a plant-filled courtyard with plenty of outdoor seating. The buildings were owned by Charles Ringling before he built his bayfront mansion, and date back to 1933.




The Reserve brings coffee and books to North Trail

The Reserve, a trendy new coffee house and bookstore (soon-to-be market place), arrives in the area with a lot of history. It encompasses three homes that ... were once located on the Charles Ringling estate grounds. The Reserve includes a former boarding house for circus performers and another said to have been a bordello after the buildings were moved to the current location on North Tamiami Trail in the 1930s and ’40s. 



Must-see sarasota

The Reserve

The Reserve – Established in 1933. Re-imagined in 2016. A place where history and tradition collide with the present.

The Reserve is a place for gathering with friends, a place for buying a bestselling book, a place where you can relax. With tasty lattes, cappuccinos, teas, wines, craft beers, and more that you can enjoy on-site or take with you on the go, The Reserve is a place where you can savor the best of life in a casual, unique atmosphere, steeped in Sarasota history.




The Coffee is Great (and So is the Scene) at These Nine Fine Spots

The Reserve

This coffee shop/bookstore/market is housed in buildings once owned by Charles Ringling. Owners Jessica Simmons and Kim Cressell have converted them into airy, light-filled, multi-use spaces where you can grab a great cuppa, along with house-made pastries, sandwiches and more. (On a recent morning, the smell of croissants baking in the oven wafted through the air. The Reserve's ... menu features cold brew, lattes, cappuccinos, macchiatos and more—using regular or alternative milks—plus kombucha on draft, wine and local craft beer. Pro tip: Grab your coffee and pastry and head to one of the outdoor tables when the weather is nice.


Style magazine (Herald-Tribune)


It’s been a little over a year since The Reserve opened its doors on Sarasota’s north trail. In that brief time, the friendly café and bookstore has become a cultural hot spot. Fans flock for many reasons: a fantastic selection of coffees, teas, kombuchas and craft beers; an inspired book selection; and powerful live entertainment. Owners Kim Cressell and Jessica Simmons decided to add yet one more reason — a retail wine shop. Thanks to a partnership with leading wine distributors, they’re now offering a curated selection of small-batch boutique wines, available by the glass, bottle and case. Talk about shopping locally! “There’s no longer any need to take a long drive to a big-box wine retailer,” says Simmons. “We’re right here in the neighborhood.” Cressell and Simmons offer a monthly wine tasting with six to eight wines to try. “It’s an ideal opportunity to taste new wines, meet fellow oenophiles and chill out in the lit courtyard under the stars,” says Cressell. This month’s wine tasting is Thursday, July 26, 2018, from 6-8 p.m. 1322 N. Tamiami Trail, Sarasota; 941-702-5859;

Writer: Su Byron; Photo Credit: Laura Baron


Flamingo magazine

Just businesses across the state


Housed in buildings that once belonged to Charles Ringling of the Ringling Bros. and Barnum & Bailey Circus, The Reserve in downtown Sarasota transforms these former circus venues into a contemporary urban gathering place. Offering Buddy Brew specialty coffees and an assortment of teas, wines, craft beers and light bites perfect for pairing with books from the curated bookstore, The Reserve encourages patrons to kick back in the brick courtyard beneath Edison bulbs and enjoy the warm Sarasota breeze. “The conversations you’ll have and the people you’ll meet here make it just a fantastic place,” says owner Kim Cressell.